I graduated with a degree in Business from college and attended the MBA program at Lahore University of Management Sciences, the premier Business school in the country. I have always been highly interested in Marketing and leverage my skill with design and writing to create interdisciplinary Marketing Plans and campaigns that are high on effective aesthetic, compelling communication and user-centric philosophy. My expertise is in Fashion Marketing (thanks to studying at fashion powerhouse Parsons School of Design in New York) but I have also worked in the Personal Care and Communications sectors.
On this page, you can find out more about my diverse Marketing work: Consultation for US-based apparel startup Epidemia Designs, an internship in the Brands function at consumer goods giant Unilever and a class project at Columbia Business School that had me work closely with the executive team at the Luxury fashion house, Salvatore Ferragamo.
